Description

It s never been easier to start a business–and it s never been harder to scale it. Half of new businesses in America don t make it past five years. Stacey Abrams and Lara Hodgson want to help today s entrepreneurs beat the odds by revealing the unseen tethers that keep small businesses from growing and thriving.

Drawing on firsthand experience starting and scaling multiple companies over nearly two decades, Now(R) cofounders Abrams and Hodgson crystallize their hard-won advice into a single how-to, got-to guide for small business owners. In Level Up, they share intense behind-the-scenes stories of building their own businesses, as well as actionable, get-it-done principles for founders looking to propel their ventures forward.